Royal Enfield has set a new benchmark in its sales journey by recording its highest-ever two-month sales performance during the festive season of September and October 2025. The legendary motorcycle manufacturer sold a total of 2,49,279 motorcycles, marking a 26% increase compared to the same period last year.
For October 2025 alone, the company registered 1,24,951 units, reflecting a 13% year-on-year growth, showcasing the brand’s strong festive momentum and rising consumer enthusiasm.
Domestic Sales Surge, Exports Show Slight Dip
Out of the total October sales, 1,16,844 motorcycles were sold in the Indian market, a 15% jump from last year’s figures. Meanwhile, 8,107 units were exported overseas, showing a minor decline.
Royal Enfield credited this milestone to the overwhelming footfall at dealerships nationwide, describing it as one of the most active festive seasons in recent memory.
Strong Fiscal Growth and Popular Models Drive Demand
In the ongoing fiscal year, Royal Enfield’s cumulative dispatches have reached 7,16,854 units, reflecting an impressive 27% rise over FY2024.
The company continues to ride high on the popularity of its Hunter 350, Meteor 350, Classic 350, and the iconic Bullet 350. The recent price revision under GST 2.0 reforms has further boosted customer interest in the brand’s refreshed lineup.
Expanding Cultural Footprint with ‘Journeying Across the Himalayas’
Beyond numbers, Royal Enfield is also strengthening its cultural connection with riders. The brand announced the return of “Journeying Across the Himalayas”, a multidisciplinary celebration highlighting the cultural and natural heritage of the Himalayas.
The second edition of the event will be held at Travancore Palace, New Delhi, from December 4 to 10, 2025, featuring art exhibitions, live performances, workshops, and regional cuisine experiences.
Digital Expansion: Partnership with Amazon India
In another strategic move, Royal Enfield has teamed up with Amazon India to offer online motorcycle sales. Customers in Ahmedabad, Chennai, Hyderabad, New Delhi, and Pune can now purchase the complete 350cc range online, supported by flexible payment options and doorstep delivery assistance.
Official Statement from Royal Enfield Leadership
Commenting on the festive success, B. Govindarajan, Managing Director of Eicher Motors Ltd. and CEO of Royal Enfield, said:
“This festive period has been truly special for all of us at Royal Enfield. With over 2.49 lakh motorcycles sold during the festive months, we’ve achieved a milestone that reflects our strong growth and the unwavering love that riders have for the brand.”
